Good brands create value.
Great brands make clear
why that value matters.
Good brands create value.
Great brands make clear
why that value matters.
We work with founders and leaders to define that why, then build a world around it — distilling vision, values, and ideas into a distinct identity designed to scale across every expression of a brand.



























About KOOPS CREATIVE
Our work spans 360° creative verticals — from brand identity, graphic design, and UI/UX to campaigns, products, physical experiences, and creative direction. The scope can be one touchpoint or an entire brand world. Whatever the scale, every decision should have a reason.
Work spans Popeyes, Make-A-Wish, Serena Williams, Food Network’s South Beach Wine & Food Festival, Estée Lauder Companies, Dorsia, and more.
KOOPS was founded by artist and designer Isabella Koopman, whose work has been featured in renowned exhibitions and institutions including the Rubell Collection, Surface, Glossier’s Women Made, and during Art Basel Miami Beach.
Founded by a 21-year-old designer at UT Austin, Koops Creative partners with brands, institutions, and creators to shape identities, digital experiences, and storytelling systems.
From emerging startups to established companies ready to evolve, Koops Creative guides clients through every stage of the design process. We work across industries and mediums—from physical products to digital platforms—bringing strategic thinking and visual craft to every stage of the process. Our perspective is shaped by design, sharpened by research, and driven by the belief that thoughtful work makes lasting impact.
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Completed Projects
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Completed Projects
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Years of Experience
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Years of Experience
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Years of Experience
PORTFOLIO
cASE STUDIES
Dorsia Venue Mapping System
Interaction design
UI/UX
Branding
Illustration
CxO Coaching Brand Design
Brand Strategy
Visual Identity
Art Direction
Web Design & Development
Messaging & Copywriting
Dorsia Card Deck Design
Branding
Package Design
Museum Dining Rebrand
Graphic Design
Branding
Strategy
Services
WHAT WE DO
BRAND IDENTITY
Logo Design
Brand Guidelines
Label Design
Packaging Design
Visual Identity
Brand Strategy
BRAND IDENTITY
Logo Design
Brand Guidelines
Label Design
Packaging Design
Visual Identity
Brand Strategy
DIGITAL CONTENT
Illustrations
Video Editing
Business Cards
Flyers
Banner Design
Social Media
DIGITAL CONTENT
Illustrations
Video Editing
Business Cards
Flyers
Banner Design
Social Media
UI & WEB DEVELOPMENT
Framer and Squarespace Development
Design Systems
Wireframes
Wireflows
Website Maintenance
UI & WEB DEVELOPMENT
Framer and Squarespace Development
Design Systems
Wireframes
Wireflows
Website Maintenance
Testimonials
WHAT OUR CLIENTS SAY
" She is very bright, smart, creative. "

Paloma Azulay
McDonald's VP Global Brand Marketing
" She is very bright, smart, creative. "

Paloma Azulay
McDonald's VP Global Brand Marketing
" Isabella was instrumental in helping me create a brand identity, social media accounts, videos, and other digital assets. I was so impressed with her ability to take her artistic ability, best represented by her paintings, and translate her skills into creating expertly-designed digital assets. She has impressive knowledge in Adobe Photoshop, Canva, & social media software. Isabella is creative, a hard worker and a talented young woman, and it was indeed a delight to work with her. As a designer & brand strategist, I highly recommend Izzy! "

Jonathan Shriftman
Partner at Expanding Capital
" Isabella was instrumental in helping me create a brand identity, social media accounts, videos, and other digital assets. I was so impressed with her ability to take her artistic ability, best represented by her paintings, and translate her skills into creating expertly-designed digital assets. She has impressive knowledge in Adobe Photoshop, Canva, & social media software. Isabella is creative, a hard worker and a talented young woman, and it was indeed a delight to work with her. As a designer & brand strategist, I highly recommend Izzy! "

Jonathan Shriftman
Partner at Expanding Capital
" Isabella was one of my direct reports as a summer designer at Dorsia. Creative, detail-oriented, and exceptionally thoughtful, her contributions to projects from our brand's illustration library to our marketing campaign strategies were invaluable. She's a rare mix of an artistic craftsperson and strategic thinker — both of which will be obvious from day 1 if you have the opportunity to work with her! Isabella was one of my direct reports as a summer designer at Dorsia. Creative, detail-oriented, and exceptionally thoughtful, her contributions to projects from our brand's illustration library to our marketing campaign strategies were invaluable. She's a rare mix of an artistic craftsperson and strategic thinker — both of which will be obvious from day 1 if you have the opportunity to work with her! "

Jenny Liu Zhang
Founding Designer | ex Dorsia
" Isabella was one of my direct reports as a summer designer at Dorsia. Creative, detail-oriented, and exceptionally thoughtful, her contributions to projects from our brand's illustration library to our marketing campaign strategies were invaluable. She's a rare mix of an artistic craftsperson and strategic thinker — both of which will be obvious from day 1 if you have the opportunity to work with her! Isabella was one of my direct reports as a summer designer at Dorsia. Creative, detail-oriented, and exceptionally thoughtful, her contributions to projects from our brand's illustration library to our marketing campaign strategies were invaluable. She's a rare mix of an artistic craftsperson and strategic thinker — both of which will be obvious from day 1 if you have the opportunity to work with her! "

Jenny Liu Zhang
Founding Designer | ex Dorsia
Clients
Clients
BRANDS WE’VE SERVED
BRANDS WE’VE SERVED
BRANDS WE’VE SERVED
BRANDS WE’VE SERVED
















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